This State Park presents a fresh face to the world.

Croft State Park needs a hand. They don’t get the top billing that other higher traffic parks around the state receive. But folks that visit fall in love with this old military base-turned-park. As part of a campaign to raise awareness, we worked with park staff to produced an overview video that highlighted their three main recreation opportunities. We also retooled their hiking trail map, taking it from a black and white photocopied piece to a four color trail guide that includes things to do, multi-use trails and highlights the most popular passages. We provided content generation, print design and production, along with video production.